MG Motor announces the third season of the MG Developer Program and Grant, supported by Startup India and Invest India to encourage tech start-ups to build new, technologically advanced applications.
MG Motor India, along with the members of the consortium, is back with the third season of the MG Developer Program and Grant – the annual flagship innovation program, supported by Startup India and Invest India. The initiative aims to encourage tech start-ups to build new, technologically advanced applications and experiences to empower the mobility space in India. The theme for Season 3.0 of the MG Developer Program and Grant focuses on Car as a Platform (CaaP), a future mobility concept that makes cars safer and smarter.
MG Motor has also unveiled an in-depth white paper on CaaP to illustrate the applications of this technology. According to the information provided, the consortium partners include Jio, SAP, Adobe, KoineArth, L&T Technology Services, MapmyIndia and Bosch. MG invites start-ups, developers or individuals to participate in three categories:
1. Utility: Track Location, GPS Navigation, Search, Payment
2. Security: car and driver analysis
3. Entertainment: games, music, etc.
The automaker is known to have interacted with more than 500 startups in the first two seasons of MGDP.
Start-up India and Invest India are government-backed initiatives to boost start-ups for simplification and handholding, financing support and incentives. It also helps investors looking for investment opportunities and options in India.
Rajeev Chaba, President and Managing Director of MG Motor India said: “At MG, we strongly believe that collaboration is the key to disruption. We previously worked with several startups, which resulted in successful stories. We believe CaaP has the potential to redefine mobility. That’s why in MG Developer Program & Grant 3.0, we invite all industry stakeholders to contribute to the development of this revolutionary concept.”
While Deepak Bagla, MD and CEO Invest India said, “India is the 4th largest auto market in the world and is expected to be the third largest auto market in the world in terms of volume by 2026. This program is a critical step towards innovation in India’s auto sector, for lasting strength in the global economy.”